On October 4, 2011 FC "Zorya" opened its official store - "FAN shop FC Zorya". The store is located in the 6th sector of Avangard Stadium.

Music band "AiGaSh" performed at the grand opening, and of course, they performed their well-known and much loved song "Zorya is a Champion", which is an authentic song written by the band.

The following football players from the team participated in the opening: Nikita Kamenyuka, Lukas Tesak, Jaba Lipartia , Daniel Addo and Mykhailo Tsakich. They had an autograph session, took pictures with the guests, participated in numerous contests and gave short speeches.

Sergey Rafailoff, FC "Zorya" General Director said during the ceremony: "Club's President Evgenij Geller set opening of this store as one of the goals for the team. Club's management faced a lot of complaints and comparisons with other clubs, that have official stores. But I want to say, that there are a lot of them who don't.  Today, the dreams of the players and fans came true. Our store has everything: T-shirts, team uniform, large assortment of souvenirs - which will be updated and expanded on a weekly basis. I hope that our fans enjoy this, and if there is anything we need to improve we are willing to do so".

I think that many people will buy souvenirs at the store, buy gifts for their friends from different towns, cities and even countries, because Zorya, the football team is one of the not so many attractions of Luhansk. I bought the ball in a gift to a friend from another city.